FT03 - How Punk (Marketing) Are You?

Posted by Mitch Joel on April 18, 2007

Welcome to episode #3 of Foreword Thinking - The Business and Motivational Book Review Podcast presented by HarperCollins Canada. I was always into punk music, so having the opportunity to interview Richard Laermer and Mark Simmons from the book, Punk Marketing was of interest to me. While the guys are not sporting the piss n' vinegar tattoos or torn jeans of the music genre from which they snagged their book title, they are asking us to, "get off your ass and join the revolution." Let's take a listen and hear just how punk they truly are…

Book Information

Punk Marketing by Richard Laermer & Mark Simmons

Punk Marketing

Get Off Your Ass and Join the Revolution
By Richard Laermer & Mark Simmons

Show Notes


FT02 - Robin Sharma And Greatness

Posted by Mitch Joel on April 2, 2007

Welcome to episode #2 of Foreword Thinking - The Business and Motivational Book Review Podcast presented by HarperCollins Canada.

I had the pleasure of having a phone conversation with Robin Sharma who is the best-selling author of The Monk Who Sold His Ferrari and The Greatness Guide, among others. We have the announcement of our first contest winner and a new opportunity to win a three-pack of books from HarperCollins Canada. Let’s take a listen…

Book Information

The Greatness Guide by Robin Sharma

The Greatness Guide

By Robin Sharma

Show Notes

  • Here it is: HarperCollins Canada Presents: Foreword Thinking - The Business and Motivational Book Review Podcast - Episode #2 - Host: Mitch Joel.
  • Running time: 25:39.
  • Welcome to Foreword Thinking – The Business and Motivational Book Review Podcast presented by HarperCollins Canada.
  • Subscribe to the show over at iTunes.
  • Please join the conversation by calling the comment line:
    +1 206-350-5671 (note: this is a long-distance call).
  • Please send in questions, comments, suggestions - mitch@forewordthinking.com.
  • Always visit the website - www.forewordthinking.com.
  • What is Foreword Thinking?
  • Audio Comment – Tim Oltman.
  • Upcoming interviews - John Wood author of Leaving Microsoft to Change The World and Room To Read and Richard Laermer and Mark Simmons co-authors of Punk Marketing.
  • Interview with Robin Sharma.
    • The Greatness Guide.
    • The Monk Who Sold His Ferrari.
    • Interview runs about 15 minutes.
    • The Greatness Guide II is coming soon.
  • Winner from last episode HarperCollins Canada Four Book Prize Pack is:
  • Carlos Beca - Edmonton-Alberta-Canada.
  • Carlos wins:
  • New contest - win a book three-pack – courtesy of HarperCollins Canada:
  • Question – In what city does Robin Sharma live?
  • Email your answer, name, email address and company to: mitch@forewordthinking.com.
  • See you next episode.
  • Please join the book conversation by sending in questions, feedback and ways to improve Foreword Thinking. Please let me know what you think or leave an audio comment at: +1 206-350-5671.